| Personal property auctions are invariably
absolute auctions. As you are aware, this means that the final bid
purchases whatever item has been put up for sale. Occasionally a seller will place a reserve on an item or two. This
is the exception rather than the rule. The commission on
personal property auctions will range from 15% to 30%. In instances
where the bottom line figure on the total of items to be sold is in
excess of $100,000 the commission might have to be negotiated. Expenses for the auction are paid by the
seller, in addition to the commission. These expenses will include
advertising, mailing, brochures, printing costs, traveling, signs
and labor. Labor, for some personal property auctions, could become
quite costly if the auction company is responsible for providing
the personnel.
Expenses for the auction are paid by the auction company at a predetermined
figure acknowledged and approved by the seller. Clerking and cashier
services are included in the commission figures. Remember as the
clerk/cashier you are responsible. Every auctioneer shall
keep an accurate account of all property sold by him/her, the names
of the persons from whom the same was received and to those of whom
it was sold and the price. Since all checks from buyers are
made payable to the auction company, the company will deduct expenses
and commission from the proceeds and then issue a check for the
remaining amount to the seller. A trust account with your bank should
be set up for this.
Part of the job in preparing for a personal property auction is
involved in taking inventory. Each item should be tagged and marked
by number according to its sequence in the auction. They are identified
in this manner in the inventory log prepared by the auction company.
It is advisable, in order to maintain a clear flow of the items
to be sold, that all items of a similar nature be grouped together.
Cleanliness will always derive a higher price from
items that show well. Make sure they are thoroughly cleaned, polished
painted or whatever it takes to make them show to their best advantage.
Since personal property auctions usually draw a large number of
people, it is always important that arrangements are made for adequate
parking. Signs leading the people to the facilities from every direction,
are important for each auction.
When selling machinery, equipment, automobiles, trucks and the
like, it is advantageous to line these up in neat rows, keeping
similar items together.
As people register with the auction company clerk, they will be
given a bid card with a designated number. Where a deposit is required,
the check will be placed under the bidders respective number
with the cashiers file.
It is important to keep the auction moving at a brisk pace.
When items that can be hand-carried are offered for sale, a member
of the auction company staff will display the item to the crowd
and then set it on the block before the auctioneer calling the auction.
When the item is sold, the auctioneer should always repeat the
price it sold for, and the number of the winning bidder. Problems
can be created for your clerk if this vital information is missed.
Recording or video taping the auction is always a good idea. It
can eliminate problems. It is important to inform your audience
prior to the start of the auction that they may pay for their items
with the cashier at any time while the auction is being conducted,
and that once they become successful winning bidder, they then are
responsible for their purchases, paid for or not.
In order to maintain your professionalism as an auctioneer, it
is important that you gather all information that is available concerning
the item you are auctioning. Along with becoming familiar with prices,
learn all you can about the item you are selling so that your audience
knows you are delivering your sales presentation with authority.
You must realize that the audiences that you will draw for whatever
items you are selling are, for the most part, thoroughly familiar
with the merchandise or property, and you must be able to present
yourself as an authority on the same merchandise or property. You
dont have to be an expert; the buyers in your audience are
the experts, but you should know your facts on any items that you
put up for sale at your auctions.
Another technique has to do with an array of usually small items
that are all similar. For example, say you have 20 lamps, each one
identical. Sell one item and then inform the audience that it will
be sold one times the number. If the final bid is $20 for a single
lamp, the bidder has the option to purchase as many lamps of the
same type, even purchasing all the lamps in the group for $20 a
piece. if the bidder elects to purchase 10 of the 20 lamps, the
price has already been established at the $20 figure, offer the
remaining lamps to the audience at that price.
Should you run into a situation where you have many items left
over that are similar where the people do not offer to purchase
at a price established by the original bidder, then you have to
crank it up all over again. Sell one of the items as the final bid
it will also go one times the number. When you are down to a mere
handful, group the remaining items together and auction them off
as one lot.
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